DPCI Helps Oldest Continuously Published Magazine Identify Digital Asset Management Requirements and Select Canto® Cumulus® Solution
New York, NY - Apr 14, 2008 - DPCI, a provider of integrated technology solutions for organizations that need
to publish content to Web, print, and mobile channels, today announced it
supported Scientific American through the process of selecting a digital asset
management system to centralize all of the organization's digital content. The
leading publisher of scientific and technological news utilized DPCI's expertise
and vendor selection process to refine its requirements, manage the request for
proposals (RFP), and ultimately select Canto® Cumulus®.
Scientific American publishes 15 foreign language editions and has a total of
more than 1,000,000 copies in circulation worldwide. Its website - www.SciAm.com - is viewed by
1.7 million visitors per month. DPCI worked with Scientific American to
understand its business and workflow processes associated with centrally
managing all of its editorial content, including text, illustrations and
photographs. It also identified a strategy to manage digital rights,
permissions, accessibility and repurposing of all content which includes years
and volumes of magazine issues.
As part of the process, DPCI put together a matrix of questions which
Scientific American presented to a number of vendors to determine how the
products would address the publication's editorial and production needs. DPCI
worked with Scientific American to manage the entire selection process,
including product demonstrations and review of vendor legal agreements.
"DPCI clearly identified the exact digital asset management needs and
specifications required by our editorial and production departments," explained
Roger Hirschkind, Director of IT at Scientific American. "Their experience in
publishing and technology expertise in digital asset management helped us not
only identify the appropriate vendor, but ensure it would support our ongoing
business initiatives."
Analyzing the information from the vendor RFPs, Scientific American selected
Canto Cumulus digital asset management software. The Cumulus product provided
the best match to support the publication's editorial and production departments
and their respective workflow processes. With Cumulus in place, Scientific
American has the capability to centralize all aspects of their digital content
and utilize the system to monetize their vast catalog of editorial.
"We have created a standard protocol for digital asset management procurement
that makes it easier for our clients to match their needs to available products
on the marketplace," stated Joseph Bachana, President and Founder of DPCI.
"Above all, the process is designed to allow companies like Scientific American
to make more objective decisions about which solution fits best for its user
community and also tie in with the organization's technical and budgetary
constraints."
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About DPCI
DPCI is an interactive technology agency that delivers integrated content management solutions for organizations that need to publish content to Web, print, mobile and e-reader devices. DPCI helps customers design and implement Web Content Management Systems, Digital Asset Management, Online Collaboration Software, Multi-Channel Systems, Workflow Management solutions, and recently, Semantic technologies. DPCI serves customers throughout the United States, including Comcast, ESPN, Mitre, New York University, McGraw-Hill Education, and Thomson-Reuters. To read the DPCI CEO Blog, click Here.
DPCI Media Contact:
Tracy Gardner
212.575.5609
DPCI Public Relations
The RFP process that DPCI managed for our client was an extremely well-managed process from our point of view. The DPCI team's thoroughness gave us a great opportunity to show off the full range of what we can do.
- Jon Schupp, Vice President, Corbis
