Publishers Clearing House
Custom Development - Publishers Clearing House
Publishers Clearing House needed to cut the cost of producing direct mail components. Management conducted a full scale business study and determined that stamp sheet production was costing the company upwards of three million dollars annually. Designers manually placed images, then re-keyed pricing and descriptive copy for each stamp on a given sheet. Much of the work was outsourced at considerable cost.
DPCI created a multi-channel publishing system that stores images and copy for all products and magazines that PCH sells. Stamp-o-Matic, a new web-based application developed by our custom software development team, has replaced what was a five-day manual process with one that builds documents in thirty seconds!
PCH now has a corporate intranet to share the workload among staff for managing the company's content. The possibilities are limitless: virtually any direct mail piece can now be automatically generated from Stamp-o-Matic. Content can be re-expressed to Web, PDA, or virtually any other medium.
DPCI: We bring direct mail publishers to the vanguard of automated business publishing.
Contact DPCI to
learn more about our Web
content management systems,
digital asset management solutions,
online collaboration software,
custom development,
multi-channel publishing systems, and
workflow management solutions.