The new content management system has allowed us to do our work faster. Editors can now focus on writing and enriching stories, rather than spending time fighting with an inefficient system.
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Multi-Channel Publishing Consulting at Primedia
Multi-Channel Publishing - PRIMEDIA, Inc.
DPCI Helps PRIMEDIA Implement an Innovative Self-Service Advertising Creation Portal for Multi-Channel Publishing
DPCI worked with PRIMEDIA to design and develop MyAds, a dynamic publishing system that allows PRIMEDIA customers and staff a way to create, edit, and approve both print and Web-ready real estate advertisements.
At the center of the MyAds platform is DPCI’s Digital Flywheel™, an online publishing tool integrated with Adobe® InDesign Server. DPCI integrated Digital Flywheel on PRIMEDIA’s behalf with Adobe® LiveCycle®, OpenEdit Entermedia and DataPlan’s Journal Designer.
With MyAds, account executives now have more control over the publishing process without compromising quality or consistency.
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