Adobe® InDesign® Server can be used to automate document creation for many industries. Below are some examples of how InDesign Server is used to streamline and automate workflows in different scenarios.
Marketing Communications departments are facing enormous challenges with limited resources. They are constantly under pressure to lower costs, manage limited design resources, and help their businesses get products to market faster and more effectively. Adobe® InDesign® Server software can deliver solutions to help make this a reality.
Design and advertising agencies are always looking for ways to win new business, while providing better value and innovative services for their existing clients. Customers demand more content and quicker turnaround times. At the same time, they also want their campaigns to be more engaging than ever. InDesign Server can help solve these problems with a variety of solutions.
Catalog publishers of all sizes have to publish up-to-date, relevant content across multiple forms of media. Large publishers with digital asset management systems can integrate InDesign Server into their solutions to automate the final layout. Smaller publishers may have their data in more simple forms, such as spreadsheets or text files. They can use a standalone solution powered by InDesign Server to deliver a professional-looking, automated catalog.
InDesign Server can speed up the process of creating catalogs, allowing increases in the frequency of publication without requiring more resources. If customer data already exists, catalogs can easily be created that are uniquely tailored to their profiles and buying histories.
By incorporating business rules for formatting and pagination, InDesign Server can be utilized to publish both long-form and short-form books. Using InDesign Server to produce your next book project can save hours on resources needed to flow, paginate, and prepare a book for printing.
Print readership of newspapers and magazines may be declining, but customers still want more of everything: more color, more content, and more innovative uses of media. At the same time, the Web and mobile devices offer new opportunities to take advantage of. With a solution powered by InDesign Server, content can be prepared for any form of output.
